Ubiquity of NFC-Enabled Phones Leads to Strong Brand Protection

http://www.maximintegrated.com/app-notes/index.mvp/id/5416

Ubiquity of NFC-Enabled Phones Leads to Strong Brand Protection

Application Note 5416

Counterfeiting has grown tremendously over the last decade.

Fortunately, there are several anticounterfeiting solutions. Of these, an authentication based on challenge-response allows a much stronger protection than secure printing or unique ID RF tags.

This application note presents the benefits of RFID tags based on crypto-strong authentication.

It explains how these benefits enable the consumer to check for the authenticity of luxury goods by simply tapping their near-field communication (NFC)-enabled phones.

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